HEU.RIN.HOO.GAEM

HEU.RIN.HOO.GEAM; SUN AFTER CLOUDS

When the weather gets clear after cloudy, it is expressed as ‘Heu Rin Hoo Gaem’ in Korean.  ‘Heu Rin Hoo Gaem [HRHG] ’ is a Korean traditional rice wine made with great care in the hope that, enjoying the moment with good people on a sunny day in life and comforting in the heart on a cloudy day in life with a glass of it. Draw your feelings today on a label designed with this HRHG’s message!

** Under the concept of ‘Coexistence’, X PROJECT is a proactive service that provides design solution for SME(Small and Medium Enterprise).

B R A N D   D I F F E R E N T I A T I O N

A “unique and new” emotional approach for 2030, which deviates from the image of traditional alcoholic beverages.